Qurist

Qurist operates in a highly competitive, YMYL (Your Money or Your Life) category covering CBD, cannabis, and medical-related content. At the start of the engagement, the site had limited authority, slow indexing, and minimal visibility across both informational and commercial search queries.

The objective was to rapidly scale organic traffic and keyword coverage while maintaining stability in a volatile health-related search environment, without relying on paid advertising.

PHASE ONE

Challenge

  • Competitive health and cannabis niche with strict ranking thresholds
  • Low domain authority and limited search footprint
  • Slow indexing of new content
  • Difficulty ranking for both informational and commercial intent terms
  • Ongoing Google algorithm volatility impacting medical content
PHASE TWO

Strategy

The HLP DSK implemented a compound SEO growth model focused on authority acceleration and long-tail keyword saturation.

Key strategic pillars:

1. Bypassing sandbox delays using niche-relevant aged domains
2. Capturing thousands of long-tail and mid-competition queries
3. Structuring content by intent (informational, commercial, navigational)
4. Building editorial authority without aggressive redirects or paid traffic

Execution

Aged Domain Network Deployment

  • Acquired and repurposed 20 aged domains selected for:
    • Topical relevance (health, wellness, herbs, natural remedies)
    • Strong domain authority and aged backlink profiles
    • Clean histories with no spam, PBN usage, or deindexation
    • High Trust Flow and regional relevance
  • Each domain functioned as a satellite content property supporting Qurist

 

Keyword Research & Mapping

  • Built a keyword map of 5,000+ long-tail and mid-competition queries, including:
  • Symptom-based and condition-specific searches
  • CBD usage, safety, and longevity queries
  • Medical comparison and alternative-treatment keywords
  • Keywords were clustered by intent and distributed across the content network and Qurist’s blog

 

Content Network Execution

  • Published 30–50 SEO-optimized articles per domain
  • Structured content using pillar pages and internal silos
  • Optimized all pages for:
    • Core Web Vitals
    • Schema markup
    • Mobile performance
  • Implemented contextual editorial backlinks pointing to Qurist blog and product pages
  • Avoided aggressive redirects, prioritizing natural authority transfer

Results

Organic Traffic Growth

  • March 2024: ~1,200 monthly organic visitors
  • June 2025: 36,991 monthly organic visitors
  • Growth: 3,000%+ increase

 

Keyword Visibility

  • Ranking keywords: 5,600+

 

Top-ranking examples include:

  • indica vs sativa for pain relief — Rank #10
  • apoquel alternatives for dogs — Rank #12
  • how long does cbd stay in your system — Rank #13
  • does cbd show up on a drug test — Rank #14
  • does cbd oil expire — Rank #9

Top-Performing Pages

  • /blogs/news/indica-vs-sativa-for-pain-relief
  • /blogs/news/apoquel-alternatives-for-dogs
  • /products/painaway-medical-cannabis-pain-relief
  • /blogs/news/cbd-for-gastritis-pain-relief

All traffic was generated organically, with no paid ads used during the growth period.

Key Takeaways

  • Aged domains dramatically accelerate authority in YMYL niches
  • Long-tail keyword saturation captures traffic across the full buyer journey
  • Editorial authority outperforms aggressive link manipulation
  • Compound SEO networks create scalable, defensible growth
  • Organic-only strategies reduce dependency on paid acquisition

In 14 months, The HLP DSK helped Qurist scale from 1,200 to nearly 37,000 monthly organic visitors, ranking for 5,600+ keywords and establishing strong authority in CBD and medical cannabis search landscape, all without paid advertising.